As soon as the world's Number One car rental company joined forces with the UK's largest rewards programme, they were always going to need something pretty special on their UK website. We not only designed a Nectar branded microsite to raise awareness among Hertz's most loyal customers, but also conceived, built and designed a fun online driving game. We incorporated the Nectar brand colour palette and logo shape into the game design and also ensured it communicated the key campaign messages.

 

The game challenges the player to collect Nectar points as they return from a Hertz driving holiday. No need to take our word for it.